The go-to brand for contemporary, conscious clothing, Beaumont Organic, has joined The Devout.
Established in 2008, Beaumont Organic craft premium, modern clothes with sustainable fabrics and ethical processes. All of their organic cotton is from GOTs certified mills, crafted in family-run factories in the UK and Portugal to ensure a fair wage and smaller carbon footprint. You can even trace your garments back to the factory to ensure only the finest quality, perfect for renting.
We’ve created a select edit of stylish tops, dresses and bottoms perfect for lounging at home or heading out for a casual trip to give our renters the opportunity to rent everyday premium pieces, and caught up with founder Hannah Beaumont-Laurencia to discover more about the brand…
Why was Beaumont Organic founded?
Beaumont organic was founded in 2008 by my love of fashion and the lack of sustainable options for me to purchase. I set out to create a sustainable brand that was not only aesthetically beautiful but also beautiful in its production footprint. A brand that you could wear with pride telling the story of the garment and that you could wear for years as the styling is timeless and the quality is premium.
Can you tell us more about your sustainable and ethical practices?
Yes, We source GOTs certified organic cotton in Portugal and also produce 95% of our products in Portugal. In doing this we are both ensuring the footprint of the fabric is sustainable and also the workers’ needs are met by EU regulations.
Can you tell us a little about your last photoshoot? We love the location!
Yes, We shot AW20 in Portugal, at a hotel very dear to my heart in Alentejo and great match for our Brand values. As well as Portugal being our country of origin for the Beaumont Organic collection it is also a country I have spent a lot of time since my early teens having dated and then married a Portuguese gentleman. Taking the team to Portugal for that shoot was so special. It was our first shoot abroad and really propelled the collection to a new level.
What are your favourite pieces from The Devout rental collection, and why?
You have chosen to feature lots of our core pieces which is great – my favourites are Meilani, because I adore this feminine and elegant look. Alexis, because it’s just the perfect winter throw on and of course George because we all need a pair of smart joggers.
Take a look at the Beaumont Organic range here